No Dyes. No Artificial Brighteners.

Seventh Generation’s Free & Clear laundry detergent is free of dyes and artificial brighteners
and delivers a powerful, stain-fighting clean.
A Clean You Can Trust.

#COMECLEAN

Seventh Generation laundry detergent formulas are powerful enough to remove the stains you know all too well, but made without chemicals like synthetic fragrances, dyes, or artificial brighteners.

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EPA Safer Choice certification means that every ingredient in our laundry packs has been reviewed by the EPA to ensure it meets their stringent human health & environmental criteria. You can relax, knowing that you have made a good choice.

Laundry Packs

We believe that a company can make the world a better place.

We've spent over 25 years formulating products made with plant-based ingredients that really work. Really well.

Based in Vermont, we’re a certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment.