Laundry Detergent

Safe* & effective formula

Available in
Free & Clear
  • 100 oz. (2.95 L)
  • 50 oz. (1.47 L)
  • 150 oz. (4.43 L)
Fresh Citrus Scent
  • 100 oz. (2.95 L)
  • 50 oz. (1.47 L)
Blue Eucalyptus & Lavender
  • 50 oz. (1.47 L)
  • 150 oz. (4.43 L)
Fresh Lavender Scent
  • 100 oz. (2.95 L)

Our Laundry Detergent is tough on stains, but gentle to your world. With no dyes, optical brighteners or synthetic fragrances, Seventh Generation Laundry Detergent gives you great results in HE and standard machines, and works in all water temperatures. This Laundry Detergent, made with plant-based ingredients, is a USDA Certified Biobased Product 97%.

  • Enzymes Lift Stubborn Stains
  • Works in All Temperatures
  • No Synthetic Fragrances

Laundry liquid designed for Standard and HE machines
Laundry Liquid free of dyes & synthetic fragrances
Free & Clear Laundry Detergent is made for sensitive skin
USDA Certified Biobased Product 97%
Laundry Liquid that supports sustainable palm oil
Free & Clear Liquid Laundry Detergent is hypoallergenic

Ingredients: water, laureth-6 (plant-derived cleaning agent), sodium lauryl sulfate (plant-derived cleaning agent), sodium citrate (plant-derived water softener), glycerin (plant-derived enzyme stabilizer), sodium chloride (mineral-based viscosity modifier), oleic acid (plant-derived anti-foaming agent), sodium hydroxide (mineral-based pH adjuster), calcium chloride (mineral-based enzyme stabilizer), citric acid (plant-derived pH adjuster), protease, amylase, and mannanase (plant-derived enzyme blend soil removers), and benzisothiazolinone and methylisothiazolinone (synthetic preservatives).

Scents from plant-based essential oils and botanical ingredients*

Fresh Citrus Scent: Buchu leaf oil, carthamus tinctorius (safflower) seed oil, citrus aurantium dulcis (orange) peel oil, gamma-decalactone, linalool.
*d-Limonene is a component of these fragrance ingredients

Blue Eucalyptus & Lavender: Eucalyptus dives, lavandula angustifolia (lavender) oil, lavandula hybrida (lavandin) oil, pinus sylvestris (pine).

Fresh Lavender Scent: Acacia decurrens (mimosa) flower extract (plant-derived fragrance), citronellol (plant-derived fragrance), lavandula angustifolia (lavender) oil (plant-derived fragrance), lavandula hybrida (lavandin) oil (plant-derived fragrance), mentha viridis (spearmint) leaf oil (plant-derived fragrance), pelargonium graveolens (geranium) flower oil (plant-derived fragrance), pogostemon cablin (patchouli) oil (plant-derived fragrance), prunus amygdalus dulcis (sweet almond) oil (plant-derived fragrance).
*Linalool is a component of these fragrance ingredients.

Product Manufactured in: California, USA and Mississippi, USA
Ingredient Origins: USA and Globally Sourced

SDS EnglishSDS EspañolSDS Francais

USAGE INSTRUCTIONS

This natural laundry detergent is a 2x concentrated formula and is designed to produce the best results when measured and used according to these easy steps:

SORT: Follow garment care label instructions.

PRETREAT: Pour natural laundry detergent directly on stained fabric, rub gently and soak before washing clothes.

MEASURE: Standard and HE Machines: Line 2 (1.5 oz / 44mL) for medium loads; to line 4 (2.2 oz / 65 mL) for heavily soiled or larger loads.

POUR: Use dispenser for HE washers. For standard washers, begin to fill machine with water, add natural laundry detergent, then add clothes. The 50 oz laundry detergent bottle contains 33 loads as measured to Line 1 in the cap. The 150 oz laundry detergent bottle contains 99 loads as measured to Line 1 in the cap. Please recycle the laundry detergent bottle when you are done.

*safe when used as directed.

FAQs

View all Seventh Generation Laundry Detergent FAQs.

This bottle is made from 80% recycled plastic.

How to recycle plastic bottles from Seventh Generation Natural Laundry Detergent

For 150 oz. bottles only, please remove the dispenser spigot prior to recycling bottle

learn more at how2recycle.info

Natural Laundry Detergent is rated 4.7 out of 5 by 2852.
Rated 5 out of 5 by from Great for my sensitive skin! The only detergent I can use with a scent that doesn’t irritate my skin! Please never stop making this! I saw the new lavender scented one and tried it. I went right back to this one and gave the new lavender scented to my mother since she likes a stronger scented detergent. Thank you for all the great products!
Date published: 2018-04-24
Rated 1 out of 5 by from The new Lavender Laundry detergent is AWFUL. We bought it on special at Harris-Teeter because we thought after long term usage of SG products it would be safe - it is NOT for individuals who have chemical sensitivities. We now have ruined clothes as well as washing machine and dryer. The smell was almost overpowering when you walked into our laundry room.
Date published: 2018-04-09
Rated 1 out of 5 by from New Lavender Scent Went to purchase my usual Lavender and Blue Eucalyptus detergent which I've happily been using for many years only to find Target apparently now carries just the new Lavender scent. The scent is way too strong and overpowering. I will not be using it.
Date published: 2018-03-28
Rated 4 out of 5 by from Is the glycerine sourced from soy? I am very allergic to soy products and sometimes the label "glycerine" can mean that it is sourced from soybean oil. I just want to know exactly what this product glycerine is sourced from. So I can know if it is safe for me.
Date published: 2018-03-28
Rated 1 out of 5 by from New lavender scent is awful We have faithfully been using blue eucalyptus & lavender laundry detergent for years and we love it. My husband recently accidentally bought the new lavender scent detergent instead and I used it not knowing that it was different. The new lavender scent is so strong and horrendous. The smell makes me super nauseous and it is not coming out of our sheets. I have washed them 3 times and am now soaking them in vinegar to try and get the smell out. Very disappointed.
Date published: 2018-03-05
Rated 5 out of 5 by from Works great. I started using the Unscented Detergent and Fabric Softener and love them both. I've also started using wool balls (a different brand - these are not a 7th gen product) in the dryer instead of dryer sheets. My clothes are clean and don't smell like the fake scents any more, but you can tell they are clean. I really enjoy it. I never thought I would love this smell of "clean" before.
Date published: 2018-02-20
Rated 5 out of 5 by from New lavender scent vs "blue eucalyptus & lavender" I love the "blue eucalyptus & lavender" laundry detergent! Clothes are clean, no overpowering smells, no washer gunky buildup! :) My husband is a farrier, and the "blue eucalyptus &lavender" is only one that eliminates the horse/barn smells and summertime sweaty smells! I've tried other scents, not the same. I was fretting that the new lavender scent replaced my favorite, but I see that seventh gen still offers the blue eucalyptus & lavender scent! Maybe the new lavender scent will appeal to others looking for a floral scent. Now I need to find if my co-op sells my ole' favorite.
Date published: 2018-02-19
Rated 1 out of 5 by from I bought the lavender scent detergent and it was awful. The clothes were left with an artificial lavender scent that would not come out of the clothes .
Date published: 2018-02-18
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