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Washing Machine Dials

Mom always said getting clothes clean was a job for hot water. Well, maybe in Mom's day it was, but not anymore.

Today's efficient washing machines, combined with new laundry products, make cold water washing a smart option for a lot of very good reasons:

  • Energy Star states that almost 90% of the energy consumed by a washing machine goes to heating water. Washing just some of your laundry in cold water for a year could save you in energy costs.
  • In addition to saving energy, cold water wash can help preserve your clothes. Hot water tends to fade and shrink garments, while cold water is easier on fabrics.
  • Washing in cold water helps the planet breathe a little easier. You can reduce your carbon dioxide emissions by about 550 pounds by not using hot water on two loads of laundry a week.

But does laundering in cold water really get clothes clean? Unless you're dealing with really serious stains, or a situation that requires hot water (like dust mites -- and even then you should choose a cold rinse), there's not much benefit to using hot water. Seventh Generation's liquid and powdered laundry detergents, and laundry detergent packs, for example, work well in all temperatures. Seventh Generation laundry detergent formulas work in HE machines and use plant-based cleaning agents and enzymes to lift and remove even stubborn stains and dirt. Plus, our Concentrated Liquid Laundry Detergent comes in an innovative recyclable/compostable bottle made from 100% recycled fiber.

Next time you load up the washing machine, you can do your wallet, your clothes, and the planet a favor by giving the cold cycle a try. Maybe you can even convince Mom to make the switch.
Have you switched to cold water wash? Let us know. -->

photo: cmiddings

Peonies and Fern

Greenwrite is a prolific writer with an eclectic range of specialties that reflects her curiosity for just about everything. A former advertising creative director, she makes her home in Vermont, but escapes to a sunny beach whenever the opportunity presents itself.