University of Colorado Boulder Students put 4X Laundry Detergent to the Test | Seventh Generation
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University of Colorado Boulder Students put 4X Laundry Detergent to the Test

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416 comments
Author: Seventh Generation VT

We took our 4x Liquid Laundry Detergent on the road and had college students from University of Colorado Boulder put it to the test. We had them make some seriously ucky, gucky stains -- Ben & Jerry’s chocolate ice cream, cranberry juice, tomato sauce -- and do a full load, Seventh Generation style.

This little powerhouse-in-a-cardboard-bottle got an A+ and proved to be a well-rounded hit with the students. They liked the smell, and were surprised & delighted when their clothes came out sparkling white.
 

416
Comments

Keren Sam picture
Keren Sam
05/07/12
Its just great product!
pooka2000 picture
pooka2000
05/07/12
I have used Seventh Gen products for about a decade, and I love everything they make, especially Baby Diapers, wipes, and I only use their dishwashing liquid and dishwasher detergent. I am so glad to see this great company become so successful!
jinpris picture
jinpris
05/06/12
I love it especially as it comes in the brown cardboard container now
lkj2 picture
lkj2
05/05/12
Fantastic product. Cleans well, love that it is free and clear, and love the earth conscious package. A+++++
TobyJack2010 picture
TobyJack2010
05/05/12
Why did they only show white's though? How does it fare on Colors?
sharonpomaville@yahoo.com picture
sharonpomaville@yahoo.com
05/05/12
For those of us who live rurally, Target is the only retailer in our area who carries the new 4X.
tonywt1 picture
tonywt1
05/04/12
The dish Detergent works great on grease and we really like the scent of Lavender Floral & Mint dish soap.
echies picture
echies
05/04/12
Can't wait to try it!
CloverLane picture
CloverLane
05/04/12
This has been my favorite detergent since the moment I tried it. Not to mention, the recycled cardboard bottle is kind of amazing too!
akgoods picture
akgoods
05/04/12
i want to move to colorado the people seem great
dcrb0410 picture
dcrb0410
05/04/12
cant beleve how white that shirt got after those stains
annetteb09 picture
annetteb09
05/03/12
Very convincing video.
BabyAnderson12 picture
BabyAnderson12
05/03/12
I never realized how good of a job all natural detergent could do. I'd be happy to try some.
jennifery picture
jennifery
05/02/12
I've been looking for a detergent that gets stains out just like that Q
Jacqueline Avant picture
Jacqueline Avant
05/02/12
it wiill be good to show a clean clothe, but it has to be dirty like 2 days before it will be clean, because i think that it will be even better, so people can stsr using seventh generation.
mselle66 picture
mselle66
05/01/12
I can't wait to try it
jdbruner2 picture
jdbruner2
05/01/12
I just ordered some and ma looking forward to trying it!
jnxblu3 picture
jnxblu3
04/30/12
wow I want to coupon then I will buy it
sonja2525 picture
sonja2525
04/30/12
Went out and bought this recently with a coupon and on sale! I lovvvvvvve it! Sonja
fisherprice1987 picture
fisherprice1987
04/29/12
powder works great too!
thepools013 picture
thepools013
04/28/12
Definitely impressed, I want to try it out for myself!
fjsuper picture
fjsuper
04/28/12
Really interested in trying this product!
clsimon5 picture
clsimon5
04/28/12
Loved the video.I had no problem loading and watching it.I want some.We have recycled for years now and i want to do my part in helping anyway i can.Thank you so much.
sissy43 picture
sissy43
04/28/12
how do i get some would love to try it
linda A picture
linda A
04/27/12
I have used Seventh Generation ever since it became available in Phoenix area. i don't want to be w/o it. Love love love these products. I'm so happy to be a part of helping the world be a cleaner safer place. Many Thanks to Seventh Generation for this promo. Linda Wheatcraft
MomsBratt picture
MomsBratt
04/27/12
I am stoked about the cardboard container as well as the allergy free detergent. I have been looking for a product like this for weeks
GrandmaDi picture
GrandmaDi
04/27/12
Have been using this for one week. We love it! It works and no allergic reactions--awesome!
Alejandra Sharif picture
Alejandra Sharif
04/27/12
can't wait to try it:)
strublemom picture
strublemom
04/27/12
Will be trying these
lolalabaki picture
lolalabaki
04/26/12
I am really stoked about trying Seventh Generations laundry products. I have their dish detergent currently, and love the fact that it's good for the environment and made with natural ingredients.
mae621 picture
mae621
04/26/12
Seems to work great! Cant wait to try it.
askaff picture
askaff
04/26/12
great product-love it
sweetjo3 picture
sweetjo3
04/26/12
Lovin all of your products.
msz_klly picture
msz_klly
04/26/12
WOW... IMPRESSED... IT'S THE BOMB ON GETTING OUT STAINS. I CAN'T WAIT TO HEAD TO THE STORE TO PICK UP A BOTTLE OR TWO. THANKS FOR THE DEMO :O)
janellec2003 picture
janellec2003
04/25/12
ITS ON MY LIST FOR MY NEXT SHOPPING TRIP.
lori rudolph picture
lori rudolph
04/25/12
cute video, but it took *forever* to load and buffer, over and over and over, and watch
potter0733@yahoo.com picture
potter0733@yahoo.com
04/25/12
sounds like a great product!!
tawnja picture
tawnja
04/25/12
many years of the green earth,the more we can save every where, the better, save time,money, and no more fighting those stains,or throwing it to the trash.....great amazing, smelling fresh, glad to use 7 generation laundry and cleaning items..
keltyhouse picture
keltyhouse
04/25/12
I am all about saving money for my family
lwh1ttaker picture
lwh1ttaker
04/25/12
I will try it. I am all about saving money and the looking clean.
Nathan12 picture
Nathan12
04/24/12
Impressive!
grandmamjm picture
grandmamjm
04/23/12
I will try it.
breezy0204 picture
breezy0204
04/23/12
I bought the 4x geranium and vanilla today! I'm excited to try it! And, to feel better about washing my clothes!
SharonHartstein picture
SharonHartstein
04/23/12
bought it today. I am actually looking forward to doing wash.
shemack picture
shemack
04/23/12
I didn't realize the product was available in cardboard bottles. I've been using the laundry detergent for a year on the whole family's clothes and love the performance...clean, fresh and ecofriendly! I've noticed that Seventh Generation detergent keeps wet laundry fresher in the front loader than other detergents. Got to hate rewashing for the "musty" smell! Good work. I'll be looking for those cardboard bottles at my local Canadian Tire.
siyer picture
siyer
04/23/12
looks great..worth trying out
Yorkiemom picture
Yorkiemom
04/23/12
I can't believe that your saving the environment and still get your clothes clean. I can't wait to try it.
szeigler23 picture
szeigler23
04/23/12
I tried the Costco Eco friendly detergent but it does not work well in front loading washer. I will be returning to my favorite Seventh Generation detergent because clean clothes are more important than saving a few dollars. I hope Seventh Generation brings a large size to Costco. That would be great!!!!!
Carol Jeffreys picture
Carol Jeffreys
04/23/12
Looks like a good product that I need to checkout!
da3wilson picture
da3wilson
04/22/12
Looks good to me