University of Colorado Boulder Students put 4X Laundry Detergent to the Test | Seventh Generation
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University of Colorado Boulder Students put 4X Laundry Detergent to the Test

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416 comments
Author: Seventh Generation VT

We took our 4x Liquid Laundry Detergent on the road and had college students from University of Colorado Boulder put it to the test. We had them make some seriously ucky, gucky stains -- Ben & Jerry’s chocolate ice cream, cranberry juice, tomato sauce -- and do a full load, Seventh Generation style.

This little powerhouse-in-a-cardboard-bottle got an A+ and proved to be a well-rounded hit with the students. They liked the smell, and were surprised & delighted when their clothes came out sparkling white.
 

416
Comments

ginger312 picture
ginger312
05/31/12
crazy!
tooleyb picture
tooleyb
05/31/12
I've been using your products since they came out and I think they're great!
ljewart picture
ljewart
05/30/12
Watched the video, will have to try this detergent next time I run across it
mexpensive33 picture
mexpensive33
05/30/12
I will be using this poduct This demo has sold me!
pmcshane picture
pmcshane
05/30/12
I will try this new product!
space cadet picture
space cadet
05/30/12
After watching the video, I will definately try the detergent!!!
ValerieF picture
ValerieF
05/29/12
I will try the laundry detergent on my next purchase. 4X looks like it would take out the tough stains from my 13 year old and my Fiance's greasy clothes from work. Once I try it I will be back on here letting you all know how it works. I am all for Green!
grenatx picture
grenatx
05/29/12
looks impressive, esp. the pasta sauce stain removal. will definitely try this whenever I can find it. right now I live in a small town in MS that doesn't even have a nearby Target; but will be on the lookout for it. samples would be awesome.
catkessy2 picture
catkessy2
05/28/12
will try it asap
biller60 picture
biller60
05/26/12
IWILL TRY THIS
BreatheGreen picture
BreatheGreen
05/26/12
I truly love the detergent!! (we use diapers, wipes, household products as well) I have a very sensitive family and seventh generation. Has kept my sensitive babies rash free!!! Truly!!
jkhb22 picture
jkhb22
05/26/12
love it.. its all i use. smells & works great :)
asvrolyk picture
asvrolyk
05/25/12
I already use Seventh Generation Laundry Detergent. I do not use dryer sheets. Great product. Thanks!!
parentehahn picture
parentehahn
05/25/12
Enjoyed the video but would like to see it work on dry stains
vanessa608 picture
vanessa608
05/22/12
Good point about the other brand dryer sheets vs paper ones. Also not convinced about the stains on this video. Plain water would probably have washed those unset stains out. But willing to give it a try sometime for sake of the environment.
debshemphill picture
debshemphill
05/22/12
Very expensive for laundry detergent.
Christina_Eric2 picture
Christina_Eric2
05/20/12
I swear by this stuff. I have seen stains on clothes at the last minute before throwing them in the washer; must have sat in the dirty laundry for a week, no time to pre-treat; and it took them right out of my clothes :)
Bladerunner5 picture
Bladerunner5
05/19/12
Pretty amazing stuff.
silviaelena picture
silviaelena
05/18/12
well i never seen anything that really works on stains i need to try it and see on my own.
laurita picture
laurita
05/18/12
i can't believe all the stains that came out of that shirt.
yessicamalpica89 picture
yessicamalpica89
05/18/12
wow that's amazing i think im going to be changing from my tide total care to this detergents =D
Peggie-Jean picture
Peggie-Jean
05/18/12
I was fortunate enough to get various free samples of this laundry detergent recently at my local grocery store. I came home, excited at the prospect of possibly being able to change from the other harsh brands I used. It worked awesome on my clothes, even getting the clothes belonging to my 4 boys cleaner than ever before when I was using other brands. This is a double good thing, a great product that works awesome and using environmentally friendly stuff to boot :)
jkraus1 picture
jkraus1
05/17/12
i really like this product! I find it is very gentle on my clothing, as opposed to all of those terrible brands! plus, my skin is super sensitive, and it doesn't bother it a bit!
jah051972 picture
jah051972
05/17/12
I will definately look for it in my store & give it a try!
deerfisherman picture
deerfisherman
05/17/12
I, too, would like to see set in stains like grease, oil, and blood. Most of what we have around here. Was great seeing guys actually doing laundry though. lol also would like product available in to buy in more local areas. how about offering free samples to try. social security limits your funds severely.
brittinysmith picture
brittinysmith
05/16/12
I have super sensitive skin and it's hard to find something that doesn't give me a rash or cause itching. We were using another eco brand, but our store was out once so my husband grabbed the Free and Clear. He was busing at a local restaurant after school. Now, I've never worked at a restaurant, but everyone I know who has comes home stained and oily and constantly complains of the "kitchen" smell that never leaves their clothes, my husband was one of those people. After our first load of work clothes, he fell in love with Seventh Gen because that "kitchen" funk was no more! He told anyone who would listen and even converted his older brother over. Seventh Gen Free and Clear is now our new brand. How can I not like something that makes my husband want to do laundry?
Mindy Kuehl picture
Mindy Kuehl
05/16/12
I am not convinced by this video. As others have stated, these 'stains' were not set in or dried stains. I don't know too many people who wash clothing immediately upon getting a stain. Rinsing out with plain water immediately is likely to get similar results. Would like to see results of dried stains- dried grass, blood and oil-based stains. Still, I would try this product once if I could get it for a reasonable price.
dickginty picture
dickginty
05/16/12
watched,very interesting!
mwilliams48 picture
mwilliams48
05/15/12
I've seen it in our local store, but after watching the video, I will definitely try it.
daniellerae picture
daniellerae
05/15/12
Definitely will try this detergent. Love the new scents
cdj_caver picture
cdj_caver
05/14/12
This detergent may not get every dried on stain out of my clothes, but they offer the free and clear, which I have to use. It is the best detergent without fragrance on the market!
neonhusky picture
neonhusky
05/14/12
Seeing is believing.
dishevelled picture
dishevelled
05/13/12
for whatever reason, even scented 7th generation laundry detergent does NOT get smells out of my clothes. clothes still smell musty, or like deoderant, or sunscreen, after being washed and dried. i use the detergent to be earth friendly, but most of my son's and husband's clothes have stains that do not come out in the wash with this detergent. =(
stylin231 picture
stylin231
05/13/12
i think it is great to have diapers without chemicals
blessedbygrace picture
blessedbygrace
05/13/12
I have never tried the laundry detergeant but have the bathroom cleaner. Love the natural ingredients and I loo forward to trying this in the furture.
lanton picture
lanton
05/12/12
Good product!
sparkychwk picture
sparkychwk
05/12/12
SO THE WHITES WERE SATURATED , BUT NONE WERE DRY WHEN TGEY GOT PUT IN WASHERS, OF COURSE STAINS ARE GONNA COME OUT.
Ky06Ry09 picture
Ky06Ry09
05/12/12
I will have to give it a try..love trying new things :)
Netina picture
Netina
05/11/12
I will now try the detergent.
momoftwins1983 picture
momoftwins1983
05/11/12
luv luv luv this stuff!
Eco-girl picture
Eco-girl
05/11/12
Want to encourage people new to Seventh Generation to try the products! There are so many bad habits that are hard to change, but this is an easy one. I have been buying Seventh Generation since 1993-4. The manufacturers started changing commercial detergents at that time and I was getting eczema. I had a hard time finding anything. I found SG referenced in a local guide and had to mail order it--by the case. Now, it is so easy...go buy it at Target! This new formulation looks great but isn't readily available in our area. I will look for it. Small quibble with the video producers for next time: Please show some stains that are "set" for a few days and show them come clean.
epinnell picture
epinnell
05/11/12
I love this detergent!
virginiasue picture
virginiasue
05/11/12
love it, hard to find all the flavors!
halbertemp picture
halbertemp
05/11/12
not sure why the stains had to be created
curlzcat picture
curlzcat
05/11/12
... but when I do...
kim newchok picture
kim newchok
05/10/12
my next detergent buy!
jettsmommy picture
jettsmommy
05/10/12
Can't wait to try it
cag923 picture
cag923
05/09/12
It will be the next laundry detergent I purchase!
danielleharrington28 picture
danielleharrington28
05/09/12
I was surprised this detergent got out all those stains without pretreating. I have children and I have to pretreat everything.
shaniac picture
shaniac
05/08/12
I can't wait to try the new 4x detergent!