University of Colorado Boulder Students put 4X Laundry Detergent to the Test | Seventh Generation
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University of Colorado Boulder Students put 4X Laundry Detergent to the Test

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416 comments
Author: Seventh Generation VT

We took our 4x Liquid Laundry Detergent on the road and had college students from University of Colorado Boulder put it to the test. We had them make some seriously ucky, gucky stains -- Ben & Jerry’s chocolate ice cream, cranberry juice, tomato sauce -- and do a full load, Seventh Generation style.

This little powerhouse-in-a-cardboard-bottle got an A+ and proved to be a well-rounded hit with the students. They liked the smell, and were surprised & delighted when their clothes came out sparkling white.
 

416
Comments

Moonfaery picture
Moonfaery
07/08/12
Going to grocery shop today and hoping my local Super Target has it!
papa1962 picture
papa1962
07/07/12
I love this soap. Do to having allergies to chemicals this has taken some of the rash away.
ogrewife picture
ogrewife
07/06/12
We have now bought 2! My husband and I buy frugal, but we had decided to give this product a try! I found our first bottle on sale. Then my husband found a bottle and bought it (not realizing how spendy it was). Works nicely (smell doesnt linger like I would like it to).
Angel Marie picture
Angel Marie
07/06/12
will definitely try this out!!
rachelmeeks picture
rachelmeeks
07/06/12
I will definitely give this a try
daniellecuda picture
daniellecuda
07/06/12
Use the 2X now, gonna have to try the 4X!
GoldnApL picture
GoldnApL
07/06/12
Great video! Will have to try the little powerhouse-in-a-cardboard-bottle :D
cheriekuebler picture
cheriekuebler
07/06/12
I love the paper towels, I need to try alot more products would love to and the Video was great!
flyingjanet picture
flyingjanet
07/05/12
nice
zhey512 picture
zhey512
07/05/12
love love love it!
ashping picture
ashping
07/05/12
I have yet to find a 7th Generation product that I do not love!
anigrani picture
anigrani
07/04/12
I have been looking for GREEN products to use in my home. Glad to have found your products to try. I am sure I will be posting more later.
pc0r867 picture
pc0r867
06/30/12
would like to see how it works AFTER the stains have dried.......
micaela7thgen2012 picture
micaela7thgen2012
06/29/12
Purchased the Dryer Sheets! Going to Give them a try!!!
Robbie A picture
Robbie A
06/29/12
I am going to try the dryer sheets.
Teresa Dopyera picture
Teresa Dopyera
06/28/12
7th Generation: I would love to see you do something like this as a commercial on national TV. It is alarming to suddenly be overwhelmed with the scent of perfume when walking by sewer access. How many more ways can human beings invent to poison our planet? Kudos to you for the work you are doing. It delights me to see that more people are waking up and moving toward going green wherever possible.
NickeyNatural81 picture
NickeyNatural81
06/26/12
SG Rocks:)!
Luvprincess picture
Luvprincess
06/25/12
Wow takes the stain out of whites great!
mglouhr picture
mglouhr
06/24/12
Would love to try these. Not sure myself that the spaghetti sauce would have come completely out but it is worth a try.
sunskains picture
sunskains
06/24/12
Exactly what I need. I am going to try this for sure.
Nerdy Nani picture
Nerdy Nani
06/23/12
As a dermatologist's daughter, I had to rebel. ;) I have the most sensitive skin that I know of (I'm even allergic to the sun!). My dad has tried everything under the sun to treat, but I was still having to rinse loads of clothing 3 and 4 times before the detergent was gone enough for me to wear them. I tried this stuff on a whim one day, and I only had to rinse once! Even my dad was amazed!
nicohboy picture
nicohboy
06/22/12
My two week old has sensitive skin and this detergent helps her not to break out, like all the other unnatural brands.
emt115 picture
emt115
06/22/12
AMAZING! All of the seventh generation products are the best in the market. I won't buy anything else
Silverr77 picture
Silverr77
06/22/12
I love using products that are safe for the environment.
mapcme picture
mapcme
06/22/12
This is great prduct!
heckthecat picture
heckthecat
06/21/12
I've used the 2x a lot, I'm looking forward to trying the 4x. My 4 year old loves it, she says it smells nice and, with the current "Lorax Approved" labels she has another reason to choose it at the store.
Albowen41 picture
Albowen41
06/21/12
I have been using 7th gen for years now. I like the 2x laundry detergent and I am looking forward to trying the new scent in the 4x.
zukafu picture
zukafu
06/21/12
I need something to replace what I'm currently using. If I can find it at a good price, I'm there.
RebeliousAngel picture
RebeliousAngel
06/20/12
Walmart carries alot of Seventh Generation. It's a tad bit more expensive than the other brands. I like knowing that my son can use it with his skin problems.
MarinaW picture
MarinaW
06/20/12
use it all the time
JulieL1130 picture
JulieL1130
06/19/12
Watching that video really made me want to try out the 7th generation laundry detergent. Not only does it clearly work, but for someone with allergies and sensitive skin, I am always looking for a detergent with great cleaning power that's also gentle on skin... a hard thing to come by!
Cathy Cappel picture
Cathy Cappel
06/18/12
I watched the video, and was impressed...will look for it at the grocery store...Doesn't state how much it cost...will give it a try at least once depending on price
starry_eyed picture
starry_eyed
06/18/12
definitely going to give this one a try for the tougher stains!
wickedgood picture
wickedgood
06/18/12
I love the stuff - been using it for several years now!!
Marlene Estep picture
Marlene Estep
06/18/12
How do I get some. I have never ever seen tomato sauce stains come out, and I am 56 years old. I want some of that detergent, please!
nwitty picture
nwitty
06/17/12
Love this stuff! Won't use any other.
jkesler84 picture
jkesler84
06/17/12
will definately have to try this product
shellyling86 picture
shellyling86
06/16/12
I was a skeptic and it looks like it works, will have to try this out.
lindasp picture
lindasp
06/16/12
I am going to try this product. I was very impressed with the video.
koreymama picture
koreymama
06/15/12
i love their products!
Ann Lincoln picture
Ann Lincoln
06/14/12
willing to try it
Ann Lincoln picture
Ann Lincoln
06/14/12
will try it
treecat picture
treecat
06/14/12
Interesting video. Wish the product were easier to find.
Jean Marie picture
Jean Marie
06/13/12
Good stuff
Jean Marie picture
Jean Marie
06/13/12
Good stuff
mscharf75 picture
mscharf75
06/07/12
This looks great but is it good for using with cloth diapers? We need to find detergent that is additive free so that we do not get buildup on the diapers, what would you recommend?
Dianana picture
Dianana
06/04/12
Been using 7th gen for years...they were at head of the class when it came to ecco products.
burgetribe picture
burgetribe
06/03/12
I love using this, and none of boys are bothered by it. They love it too.
jacobtara picture
jacobtara
06/02/12
I have been using this product for about a year now and I love it!! Won't ever switch to anything else!
junomacguff picture
junomacguff
05/31/12
And love it!