Will This Conference Make Business More Responsible?
At the registration desk, I got my goody bag. I peered inside and found a corporate responsibility report from ExxonMobil, a sponsor (believe it or not) of the Business for Social Responsibility (BSR) annual meeting that took place last week in San Francisco. For a moment, I thought I had checked into the wrong event.
Aron Cramer, President and CEO of BSR, began his address to the thousand people at the conference by saying, "Our work is not about creating a green economy but a strong economy."
I cringed. His statement both confuses and inverts the truth. The only way to create a "strong economy" is by evolving it into a "green economy." We haven't had a strong economy. What we've had is an economy that gives to the rich and takes from the poor, lacks a real regulatory system equipped with the resources and authority needed to police Wall Street, forces people from their homes, tolerates high levels of minority unemployment, and fails to promote wise investments in communities. This kind of unjust economy is neither strong nor sustainable.
"Economic recovery is starting to show itself," Aaron continued. Well that depends on where you live. If you've lost your job, your home, and your life savings, the only thing that you might be recovering is your sense of anger.
The address went on. "Enviro trends are clear, global climate change is happening faster than we expected. Copenhagen is the mother of all system redesign issues. Copenhagen is about doing something that has never been done before. Business must provide the leadership."
On that we agree! The question is, what will BSR do about the climate crisis? Has the time come for BSR to move beyond education, wade into the political process, and use their huge clout to counter the dangerous position taken by the US Chamber of Commerce?
Tom Friedman recently wrote, "The U.S. Chamber of Commerce, having sold its soul to the old coal and oil industries, uses its influence to prevent Congress from passing legislation to really spur renewables. All shareholders in America should ask their C.E.O.'s why they still belong to the chamber."
"If not now, when?" was the question I asked at a BSR panel on public policy. What could possibly present the organization with a more compelling reason to abandon their aversion to taking public policy positions than the chance to help avert the greatest peril facing the planet?
Here's the answer I received to my question from the discussion's moderator: "Take this panel as an indication of our concern and focus on the issue." If that's the official position, then I have to say I don't see adequate concern or focus. We need dramatically more from the world's leading organization on corporate responsibility.
The two speakers who joined Aaron on the stage of the opening plenary, Ernst Ligteringen, the CEO of the Global Reporting Initiative and Ricardo Young, the chairman of Brazil's Ethos Institute, both leading organizations that have taken more formal positions on global climate change. It's time for BSR to do the same and start leading by throwing its appreciable weight behind legislative and political efforts to end the climate crisis. Anything less, and we can only assume that they're letting companies like ExxonMobil clog up more than just their goody bag.








