10. Because an organic tomato deserves a cutting board cleaned with our products. 9. Because asthma and allergy sufferers can be sensitive to fragrances and VOCs. Our Free & Clear products are VOC and fragrance free. 8. Because Mother Nature does it really well. (She's been getting it clean for millions of years.) 7. Because our products make it fast and easy to clean the house and do the laundry. 6. Because using VOC free, low VOC, and fragrance free products can help to maintain or improve indoor air quality. 5. Because Seventh Generation gives 10% of its profits to organizations that help women and families, and that promote sustainability. 4. Because we believe in The Great Law of the Iroquois: "In our every deliberation, we must consider the impact of our decisions on the next seven generations." 3. Because grease, grime, dirt, and dust quiver in fear when they see Seventh Generation products coming. 2. Because you can find everyday low pricing on our products at supermarkets, mass merchants, natural food stores and online retailers. 1. Because they help you Protect Planet Home!