Seventh Generation Gets Top Grades | Seventh Generation
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Seventh Generation Gets Top Grades

Author: the Inkslinger

The Better World Shopping GuideCLARIFICATION: The 1st edition of this book (Nov 2006) is available now.
The 2nd edition of this book is available October 1, 2008.

There's a new book out that we're liking for a whole lot of reasons. Pocket-sized, The Better World Shopping Guide grades just about every company making consumer products on an A to F scale. The idea (and it's a great one) is that you bring this at-a-glance book with you whenever you shop for groceries, electronics, baby items, and lots of other categories. You consult it as you go, selecting only those products whose manufacturers are worthy of your financial support.

These are serious ratings. The book's authors spent five years analyzing 27 databases and indexes covering the social and environmental performance of more than 1,000 companies over the last two decades. And guess what?

Seventh Generation was found to be the No. 1 company on the planet, and our products are declared the most worthy in every category in which we offer an option.

We're no strangers to accolades, but this one is huge. To come out on the very top of such an effort is quite extraordinary for a small company like ours. But that's not why you should read this book. Chances are you already buy our products, so it’s the rest of your shopping cart you need help with. This book can teach us all how to be No. 1.


shadolanie picture
07/23/08 available on (releasing 10/08) the meantime, I'm enjoying "the rankings" listed on their website. Thanks for the links!
Seventh Generation VT picture
Seventh Generation VT
The new version is now available.
sherrilllinn picture
I wish that would've been mentioned in the article--I just ordered it and saw the comments afterwards and there is no phone number to call and stop the order-Disappointing-I'll have a book with old information.
Jensen picture
Looking at Amazon, I have a question. Are you talking about the book that I can buy right now (released in 2006) or the revised edition that will be released in October?
Seventh Generation VT picture
Seventh Generation VT
It's not available for purchase yet. We just wanted to share the news as soon as we heard it. EDIT: I added a warning at the top of the article that the book isn't released until October 1, 2008. Sorry for the confusion. EDIT: I just heard from the publisher that "people will receive the first edition unless they follow up their order with an email requesting to wait for the 2nd edition in October." So if you ordered thinking you would receive the new version, please email them at to let them know you would like to wait for the new edition. I hope that helps.