And so the season of giving is upon us. It's a peculiar time of year to be environmentally aware. We're flooded with messages urging us to shop and spend, buy and give even as our better instincts caution us against consumerism in a time of growing ecological and financial pressure.
My proposed answer to this dilemma is something I call "conscious giving." This means give unto others in a way that gives something more -- gifts whose purchase sends hopeful ripples of good tidings and positive change out into the world. We asked around the Seventh Generation office for some ideas about where such gifts might be found. Here are a few staff favorites. We hope you will read them, then respond to this post with some of your own suggestions.
As a company, Seventh Generation believes in charitable giving, dedicating 10% of our profits to non-profit community, environmental, health, and responsible business organizations working for positive change. One of our favorite causes is the Whole Planet Foundation, which makes grants to microlending institutions that offer small business loans to poor, working individuals in the developing world, with a focus on women. Whole Food Market covers all of the foundation’s operating costs so 100% of your donation will go to the microlending programs.
Another charity we recommend is the ABC Home & Planet Foundation. Their Gifts of Compassion program lets you give the people on your list gift certificates that include providing a Congolese war survivor with a year of schooling, purchasing birth kits that save the lives of mothers and children, and channeling funds to preserve polar bear habitat. The certificates come in an envelope made of vintage silk sari material.
Here in the office, chocolate is rightfully omnipresent during the holidays. A new favorite are the goodies from Tcho, an eco-minded company sourcing the world's best beans and providing their growers with an equitable price.
The non-profit that wins both our heart and our award for most clever video marketing campaign is Changing the Present, an organization that lets you browse causes to find gifts that make a difference, or search from a list of non-profits to make a donation in your own name or in the name of a friend or family member.
Those of us into the convenience of gift cards love the offerings from Global Giving. Recipients get to browse the organization's online catalog of worthy projects and choose one or more.
Fair trade is the name of the giving game at Global Exchange, which has all kinds of handmade gifts, including food, whose purchase provides artisans and farmers with just compensation for their labors.
A Greater Gift is another resource for fair trade goods that promote livable wages, women's rights, and environmental sanity around the world.
If you're looking for unique handcrafted objets d'art, try World of Good, an program that links indigenous artists and artisan cooperatives in other countries with U.S. consumers while supporting fair wages, safe working conditions, and economic sustainability.
Another wonderful gift-giving resource is Ten Thousand Villages, which offers a large collection of one-of-a-kind creations from the four corners of the Earth (and lots of ways to shop for them, too).
For some re-gifting of a different kind, try Green With Envy. They've got a slew of unique recycled-material gift ideas from art to clothing that you'll not likely find anywhere else.
That's what's on our shopping list. What's on yours? Where are you shopping and what interesting eco-items and socially responsible gifts are you giving this year? Share your finds with us by replying to this post, and help us make this a sustainable holiday season for everyone.