7gen Bloc

Carbon Footprint product labeling

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By White Rhino - September 20, 2007

Not one for surveys, but when I saw this article that 44% Of UK Shoppers Would Buy Brand With Smaller Carbon Footprint, I wondered if a carbon-footprint-label would be something shoppers in the US would pay attention to and that would influence their shopping choices. Would love to think about a 7th Gen product's footprint-label for all of our products. Would this make a difference in your shopping choices? thoughts? Thanks. WR

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