7gen Bloc

Reading the morning mail, we find that Seventh Generation has just been named one of the Top 10 favorite green brands of the 21-29 age bracket by the San Francisco-based marketing group Outlaw Consulting, which asked members of “Generation Y” to name those companies they like and think are doing something for the environment.

We take a lot of materials for granted, but perhaps none more so than paper. In one form or another, it’s been with us for thousands of years and despite the digital revolution, we aren’t really close to a paperless society. Because we remain so utterly surrounded by paper in daily life, we tend not to see its real worth or true cost.

Hey, It is always good when you hear the voice of the people talk about your toilet paper. Thanks Mitch, for your uplifting thoughts and yes, we need those trees... White Rhino

Every year we take a hard look at what Seventh Generation is doing to move our understanding of sustainability and corporate responsibility forward. How do we define sustainability? Do we really walk the walk?

For the third year in a row, Seventh Generation has teamed up with Greenpeace to create a program designed to train and empower students to become the next generation of leaders in the global movement for change.

CLARIFICATION: The 1st edition of this book (Nov 2006) is available now. The 2nd edition of this book is not available to buy until October 1, 2008.

One of the most enlightened teenagers we know is Claire Greene, daughter of Dr.

Finally. Someone's said what had to be said about climate change, energy, and the future of human civilization, and, quite naturally, that person was our hero, Al Gore. Last week, before a packed house at George Washington University’s Constitution Hall, the Goracle laid it on the line.

If you’re anything like me, you’ve no doubt spent a lot of time scratching your head and wondering what the major malfunction is. Because it seems pretty clear that we’re either on the cusp of something wonderful or the brink of something less so.

There’s no question that the current oil crunch is making it painful for most of us to visit the gas pump. But is there a silver lining in the clouds of this energy storm? Some experts think so.