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- About our Products
Our newly improved and concentrated formula uses a plant-based softener and essential oils to soften and freshen your clothes, for a clean you can feel good about.
DID YOU KNOW...Many conventional fabric softeners coat clothes in softening agents made from tallow (rendered fat obtained from animals used for food). We use a plant-derived softening agent instead so you can enjoy naturally soft clothes without wondering how they got that way.
We create effective household and personal care products that help you care for the health of your family, your home, and our planet.
Aqua, dihydrogenated palmoylethyl hydroxyethylmonium methosulfate (plant-based), calcium chloride and sodium carbonate (mineral), essential oils and botanical extracts⁺ (lavandin, lavender, eucalyptus globulus, pine - Blue Eucalyptus & Lavender only), methylisothiazolinone and benzisothiazolinone (synthetic). Trace materials are commonly present in cleaning product ingredients. ⁺Linalool is a component of these essential oils. No phosphates.
Simply stated: I love this product. My clothes are softened without feeling coated with chemicals, and they smell wonderful (but not an over-powering scent). My favorite!
I stopped using fabric softener several years ago trying to cut down on the amount of chemicals consumed but when I found this product I was quite pleased. Not only is it animal and environment friendly but the eucalyptus and lavender softener smells fantastic and softens clothes nicely. The only problem I have is finding it in the stores! Whenever I do I buy a few bottles.
This is a fantastic product. It softens well but not overly so and it smells so fresh and clean. The biggest plus for me is that even though my husband and I have very sensitive skin, we can enjoy the freshness without any skin irritations! I would highly recommend this to anyone! Great product!
We appreciate the Free & Clear Fabric Softener and have used it for many years. However, the 'new' formula smells VERY strong, and is VERY offensive! There must be a way to eliminate this odor - it is so hard to find an eco-friendly softener - how about going back to the original formula??
Love-love- LOVE this softener. Eucalyptus and Lavender leaves just enough scent on my clothes without irritating my skin. I will never go back to my old softener.